The RUNESILK Story · 2025
From Bamboo to Beard Oil: The End of an Era for RUNESILK Sunglasses
When RUNESILK launched back in 2016, we weren't known for beard oils, balms or luxury skincare. We were a sunglasses company, passionate about stylish, sustainable eyewear with bamboo frames and polarised lenses. It was about making a statement, standing out and doing it with eco-conscious materials before that was even trendy. Those early days saw us at markets, trade shows and pop-ups, proudly showcasing our shades. They became part of the brand's DNA, a symbol of where we began and the values we stood for.
But over time, something shifted. We discovered a more profound passion: creating premium men's grooming products. Carefully crafted beard oils. Thoughtful deodorant formulations. Skincare designed for real results. It wasn't just a pivot, it was a calling. And now, after almost a decade, it's time to draw the curtain on our sunglasses line.
A farewell sale, while stocks last
To mark the end of this chapter, we're clearing out our remaining sunglasses stock and offering you a chance to grab a piece of RUNESILK history at our best-ever prices.
| Style | Was | Now |
|---|---|---|
| Wood and Acetate (e.g. Rebellion) | £44.99 | £30.00 |
| Signature Collection (e.g. Sailing Club, Clear Mind) | £29.99 | £20.00 |
| Selected clearance styles | £24.99 | £10.00 |
Plus, for every two pairs you order, you'll receive a free Folding Cork Case while stocks last. Whether you're treating yourself or grabbing early gifts, now's the time.
Where we're headed next
We're going all in on the world of men's grooming and cosmetics, where our passion truly lies. That means continued innovation, award-winning formulations and products that not only perform but also elevate your daily routine.
The sunglasses may be going, but the spirit of quality and care behind them lives on in everything we do. Thank you for being part of the journey, from the sunlit beginnings to where we're headed next.